Benchmarks · Retirement savings · 50–54 · Marketing

Retirement savings for Marketing professionals aged 50–54 in the U.S.

Balances across 401(k), 403(b), IRA and other retirement accounts.

Modeled estimate · federal survey data

Household-level figures: the underlying survey (Fed SCF) measures households, grouped by the reference person's age — combined for a couple, and they read high for a single person. Why, and how this changes as live data grows.

Median

$33K

Upper quarter

$232K

Top 10%

$990K

Half of Marketing professionals aged 50–54 in the U.S. have a retirement savings above $32,550. Reaching the upper quarter takes about $232,100, and the top 10% starts at $990,450 — roughly 30.4× the median. The lower quarter sits below $0, and the bottom 10% is under $0.

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The full distribution

Percentile	Retirement savings	What it means
Bottom 10%	$0	9 in 10 are above this
Lower quarter	$0	25th percentile
Median	$32,550	half above, half below
Upper quarter	$232,100	75th percentile
Top 10%	$990,450	only 1 in 10 is above this
Average (mean)	$40,688	pulled up by the top end — the median is the better "typical"

Free account · Marketing professionals aged 50–54 in the U.S.

Track where you stand against Marketing professionals aged 50–54 in the U.S..

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Retirement savings by age

Age	Lower quarter	Median retirement savings	Upper quarter	Top 10%
22–25 →	$0	$0	$4,220	$20K
26–29 →	$0	$1,050	$22K	$64K
30–33 →	$0	$3,255	$41K	$136K
34–37 →	$0	$2,520	$69K	$240K
38–41 →	$0	$9,660	$106K	$362K
42–45 →	$0	$23K	$162K	$517K
46–50 →	$0	$34K	$211K	$724K
50–54	$0	$33K	$232K	$990K
55–59 →	$0	$36K	$317K	$1.1M
60–64 →	$0	$40K	$359K	$1.3M
65 and over →	$0	$0	$269K	$1.3M

More for Marketing professionals aged 50–54 in the U.S.

Net worth →Income →Investments →Savings rate →Monthly spending →

Monthly update · Marketing professionals aged 50–54 in the U.S.

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One email on the 1st: the median and top-10% retirement savings for Marketing professionals aged 50–54 in the U.S., what changed since last month, and how many members joined. No account, no spam, one-click unsubscribe.

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Common questions

What is the median retirement savings for Marketing professionals aged 50–54 in the U.S.?

The median retirement savings for Marketing professionals aged 50–54 in the U.S. is $32,550. Half of this group is above that figure and half below.

What retirement savings puts you in the top 10% of Marketing professionals aged 50–54 in the U.S.?

About $990,450. The 90th percentile is the level only one in ten people in this group exceeds — roughly 30.4× the median.

Where do these numbers come from?

They are modeled percentile distributions fitted to this cohort from federal survey microdata — the Federal Reserve's 2025 Survey of Consumer Finances (released October 2026), the BLS Consumer Expenditure Survey, Census ACS and BLS wage data — and they blend toward anonymized, aggregated data from Keeping Up members as each cohort grows. Full methodology at keepingup.com/methodology.

How this is built. Percentiles are modeled for this cohort from federal survey microdata — the Federal Reserve's 2025 Survey of Consumer Finances (released October 2026), the BLS Consumer Expenditure Survey (2024), the Census American Community Survey and BLS Occupational Employment & Wage Statistics (May 2025) — with metro cost-of-living and wage adjustments. As Keeping Up members in this cohort grow, the band blends toward anonymized, aggregated live data (minimum cohort sizes apply; no individual is ever identifiable). Seeded figures are household-level, as in the SCF; live cohorts are individual-level. Amounts are in current dollars. Read the full methodology.

Last updated October 2026. Cohort: Marketing professionals aged 50–54 in the U.S.. Model sample basis: 80.